CognetX is a proven leader in providing integrated business and market intelligence solutions to the health care industry. Our goal is to provide, as an integral part of every deliverable, expert analysis and insight that exceed the expectations of each client.
Expertise in Qualitative/Quantitative Managed Care Research
CognetX has worked with leading pharmaceutical, biotech and Wall Street clients over the past 10 years in areas such as:
- P&T considerations for formulary placement and management
- New product development — likely adoption, coverage
- Brand strategy
- CRM
- Product launches
- Pricing strategy
- Account personnel assessment
- Corporate and product image
- Partnership opportunities in pull-through, disease management, etc.
- Impact of market/regulatory/legislative events
- Best practices
- Managed care trends
The PAR (Promotional Assessment Research) Reports
CognetX's PAR (Promotional Assessment Research) audits allow ongoing, timely assessment of promotional activities to managed care organizations, pharmacy benefit managers and specialty pharmacy providers. Clients gain a wealth of competitive information about how managed care customers view them and their competitors.
Learn More About Our Products:
PAR ReportsCustom Research